Could sailing be the greenest sport around?
Sir Ben Ainslie’s sport may have won him gold, but the savvy sea-tamer is now all about going green, by making sailing a shining example of sustainability.
Author: 11th Hour Racing
Rocking the Boat in the Bronx with Forbes!
Sir Ben Ainslie and Wendy Schmidt visited 11th Hour Racing grantee Rocking the Boat in the Bronx after the Louis Vuitton America’s Cup World Series NYC. Here is a great story about some great conversations!
Sustainability and sport showcased in NYC
Sustainability was the hot topic of discussion at Land Rover BAR’s media breakfast in New York City and was also on the menu at the Louis Vuitton America’s Cup World Series opening press conference that followed.
Mark Ruffalo sails as guest of 11th Hour Racing
Mark Ruffalo visited with Land Rover BAR as a guest of 11th Hour Racing at the Louis Vuitton America’s Cup World Series in New York City. He raced on board the British team’s boat as “6th man” and had a great time!
Sir Ben Ainslie interview with GreenBiz
Sir Ben Ainslie, Skipper and Team Principal of Land Rover BAR, talks about his journey towards sustainability and the ethos and vision of his America’s Cup team, with environmental responsibility as a priority.
Land Rover & BT sponsor sustainable sailing
Sustainability has provided Land Rover BAR with a set of extraordinary partners, as well as a progressive, core element of its DNA. Find out more in this GreenBiz.com article by Lew Blaustein.
Louis Vuitton America’s Cup World Series NYC
11th Hour Racing makes an impact at Louis Vuitton America’s Cup World Series in New York City: Sustainability is highlighted by unique partnership with Sir Ben Ainslie’s Land Rover BAR Team.
A Tale of Two Professional Sports and Sustainability
What does sports sustainability mean, exactly? Two help answer this question, Sustainable Brands explored two case studies from two very different sports: professional basketball and sailing.
Huffington Post and Forbes delivered on Earth Day 2016!
On #EarthDay2016 we delivered some powerful messages to the media – published on Huffington Post and Forbes: “On Earth Day, Make Sustainability Selfish”.
Lean and green: can Land Rover BAR win the America’s Cup?
Find out how Land Rover BAR are using Life Cycle Assessment to improve their overall performance in this article from GreenBiz.com, the first of a 3-part series.
